P-28: Memory-based web advertising to distract rumination
| 発表番号 | P-28 |
| 発表タイトル | Memory-based web advertising to distract rumination |
| 筆者氏名・所属 |
Thanakit Pitakchokchai（Graduate School of Integrated Science and Technology, Shizuoka Univ.） Junya Morita（Graduate School of Integrated Science and Technology, Shizuoka Univ.） Yusuke Yamamoto（Graduate School of Integrated Science and Technology, Shizuoka Univ.） Hiroyasu Yuhashi（Graduate School of Integrated Science and Technology, Shizuoka Univ.） Teppei Koguchi（Graduate School of Integrated Science and Technology, Shizuoka Univ.） |
| アブストラクト | In this research，we develop a system based on ACT-R (Adaptive Control of Thought-Rational; Anderson，2007) cognitive architecture to prevent repetitive negative thinking，namely rumination during web searching. The system consists of two sub-systems. First，data collection sub-system collects individual’s searching data on websites through Chrome extension. Second，distraction sub-system uses the ACT-R model utilizing such data including physiological data from subjects to predict rumination and provides an implicit intervention for rumination based on a concept of “nudge” (Thaler & Sunstein，2009). The system displays image on the screen as advertisement，and it changes to nudge users to stop ruminating. |
| 論文 | PDFファイル |
